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  • Xark began as a group blog in June 2005 but continues today as founder Dan Conover's primary blog-home. Posts by longtime Xark authors Janet Edens and John Sloop may also appear alongside Dan's here from time to time, depending on whatever.

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Sunday, June 28, 2009


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Thanks for articulating this. There seems to be a widespread notion that the argument is traditional media vs. the wild, wild west and that those advocating for a dissolution of the old system place no value on expertise.

This concept was explored at the inaugural Social Media Club meeting in Charleston June 23. People absolutely see the need for professionals to sort through immense amounts of data for context, analysis and relevance. This is even more crucial in the information age, when credibility is currency.

Professionals, however, ADD value. They don't just market and monetize.

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